Guides
Straight answers about ads and marketing.
Plain-English guides to paid ads, SEO, email and websites, written by the people who do the work. No jargon and no sales pitch.
SEO vs Google Ads: which should you invest in?
One gets you to the top of Google today and stops when you stop paying. The other takes longer but keeps working. Here's how to choose, and why the best...
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Facebook ads vs Google Ads: which is right for you?
Both can bring in customers, but they work in very different ways. Here's how to tell which one suits what you're promoting, and when it makes sense to use both.
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